Hero MotoCorp: Hero MotoCorp targets bigger market share

With its margins back to pre-Covid levels, Hero MotoCorp is now looking at sustainable growth, enhancing market share across segments on the back of new product launches over the next few quarters, according to a top company executive.

The country’s largest two-wheeler maker is also looking at enhancing production capacity to roll out Harley-Davidson X440 which has already received over 25,000 bookings. The company is also on track to introduce its electric vehicle range in 100 cities by this year-end with a focus on attaining clear leadership in the vertical.

“The ICE (internal combustion engine) business margins are now 14.5%. Effectively, it means that we are back to pre-Covid levels which were around 14%,” Hero MotoCorp CEO Niranjan Gupta said in an analyst call.

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